It is the time where technology prevails, and now that technical things have become a part of our lives, virtual events have become more common than ever. Though almost all the organizers have now understood how to host perfect virtual events, not many have yet gotten the hang of perfect virtual events.
By “perfect,” we mean the events that are successful, help you generate expected revenues, and are liked by your audience. Another factor that determines whether your event is successful or not is whether you meet your attendees’ expectations. It is very important for the attendees to feel satisfied and for the organizers to meet their attendees’ expectations.
Though almost all the organizers have mastered how to navigate through the virtual event platform, not many know how to keep up with the attendees’ expectations. But it is what the organizers need to be mindful of if they wish to stay ahead of their competitors.
The organizers can make use of some online event ideas that we are going to share with you in this blog. We are confident that incorporating them into your strategy will assist you in delivering the best virtual events that are as good as what your attendees expected.
1.Live Games or Competitions
The first thing you can do is incorporate some live games and competitions into your planning. Let’s say it is an online exhibition. Here, you can host a competition among all the exhibitors. All the exhibitors will be required to demonstrate their products for two minutes each. The audience will then vote for their favorite demo, and whoever receives the most votes will eventually be the winner. To keep the hype going, host the winners the next day on Twitter. Everyone likes to win, and so will your exhibitors. It will also compel them to deliver engaging demos and make the most of the given time. Not only this, the exhibitors will also involve the attendees to make the demo engaging.
Not only will it make the entire exhibition an engaging and enjoyable experience, but it will also make your brand grow as the attendees will keep coming back to your social media channels to see if their favorite exhibitor won or not.
2. Online Concert
The next online event idea that will make your virtual event a fun experience is hosting an online concert. Hosting events on virtual event platforms doesn’t mean you need to forego the elements of entertainment. The events hosted via technology can be as entertaining as their in-person counterparts. You can easily add musical elements to your virtual events, and one way to do so is by hosting a virtual musical concert. Hosting a concert won’t only add a fun element to your events; it will also keep your audience engaged and hooked on the event. Not only this, but there are several other entertainment elements that you can incorporate into your planning.
3. Wellbeing Activities
We all know how badly everyone is struggling with physical and mental health these days. Here comes our next idea that will help you deliver excellent events: conduct wellbeing activities. Health has become the most significant issue for everyone out there; why not incorporate this into your online event? Hosting wellbeing activities will add value to the overall experience of the attendees. Also, it is a good way to make your events look different from those of the competitors. You can host yoga sessions, meditation sessions, or simply Zumba sessions for the attendees in between your events. However, the session’s duration will entirely depend on how long your event is overall.
4. Invite Star Faces
Content is indeed the king of an event, but how you deliver it will actually determine how well it is received by the audience. So, if content is king, delivery is queen. If you are hosting a content-heavy event, you must ensure that the way you deliver your content is flawless. One of the most prominent advantages of hosting events over online event platforms is that you can invite speakers and guests from absolutely any part of the world. Since there is no restriction on location and other demographic factors, any kind of speaker can tune in from any part of the world. As an organizer, one can have any big name, as they all can join in from their homes. All you need to do is conduct research and find someone who can talk efficiently on the subject of the session. Apart from that, you should also have a look for those who can engage your audience effectively and seamlessly.
5.Virtual Movie Night
Get everybody together online over an online meeting platform and watch a movie together. You can select a movie by voting. With technology, you don’t have to be physically together in order to enjoy a movie. Using an online meeting platform is a creative alternative that popped up when certain restrictions were imposed. Virtual movie nights made us realize that one doesn’t need to leave their houses to enjoy a movie with fellow team members and friends. You can always do that over an efficient online meeting platform. You can invite your friends or team members on an online meeting platform and ask them to join in to enjoy a movie together.
6. Speed Networking
Speed networking is another way to distinguish your online event from others while also allowing attendees to make connections. In speed networking, the participants meet and interact for some time in order to make connections. Here, the attendees are paired in virtual meeting rooms where they interact with each other. Also, the attendees are rotated to ensure that everybody makes the maximum number of connections.
Now that virtual events are here to stay, the format of these events will be tried and tested every now and then. Nothing is permanent. Hence, the strategies that you can incorporate into your planning today might not work tomorrow. Gone are the days when online events were all about having attendees on your platform and calling it an online event. Now, the organizers need to ensure that these events are engaging and that the attendees are satisfied with them.
The ideas we have shared in this blog will help you make your event successful and meet the attendees’ expectations.